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The presence of flavored products, proven to appeal to youth, is notable
Funding This research was funded by Yunnan Applied Fundamental Research Projects, grant number 202305AD160036, Yunnan Province Tobacco Science and Technology Plan Key Project, grant number 2023530000241024, 2021530000242018
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Corporate branding Research suggests that plain packaging, which standardizes the appearance of tobacco products between brands and eliminates corporate imagery, may be an effective regulatory tool in diminishing brand appeal and reducing misperceptions about health risks that may be garnered from cigarette branding and package design [9, 15, 16]
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